Einsidler.com Website Redesign

Web Design, Copy, Redesign Launch, and Website Maintenance
Tools Used: Wordpress, CSS, Adobe Creative Suite, Google Analytics, Looker Studio

Gaining Competitive Edge Through Improved Service

I gave the einsidler.com website a major design overhaul. to make the site more user-friendly, provide additional resources for clients and prospective clients, and improve communication.

Added Features

• Blog for homeowners, shareholders, and residents

• Robust and relevant blog categories and tags

• Resident Resource page

• Mobile-friendly and responsive navigation

• Announcements page

• Sales Department page

• Frequently Asked Questions articles

• Newsletter Subscription landing page (for current residents and prospective clients) 

Updated Features

• Refreshed copy and page structure (i.e.- services are now featured as individual pages)

• Streamlined contact page (for work orders and general inquiries)

• Homepage functions more as a sales page

• Updated photography (more modern, friendly, and humanistic approach to photo selections)

• Streamlined navigation

• Pronounced “Payment” button in the navigation bar

• Easy-to-read copy and typography

• Industry-specific tags and categories for blog content